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Industrial Marketing Management 中科院2区 JCR:Q1 SSCI JST
发文量 5,399
被引量 284,535
影响因子(2025版) 6.599

Industrial Marketing Management provides theoretical, empirical and case-based research geared to the needs of marketing scholars and practitioners researching and working in industrial and business-to-business markets. An editorial review board of leading international scholars and practitioners assures a balance of theory and practical applications in all articles. Scholars from North America, Europe, Australia/New Zealand, Asia and other regions of the globe offer the latest findings for improving effectiveness and efficiency of industrial markets. This comprehensive approach keeps readers abreast of the most timely data and current thinking necessary for better marketing decisions and strategy in global industrial and business-to-business markets. Benefits to authors We also provide many author benefits, such as free PDFs, a liberal copyright policy, special discounts on Elsevier publications and much more. Special Issue suggestions All proposals for topics for IMM Special Issues should be sent to: Dr. Selma Kadic-Maglajlic, [email protected] and Dr. Maja Arslanagic-Kalajdzic, [email protected]

  • 主办单位: ELSEVIER SCIENCE INC
  • 出版地区: NEW YORK
  • 出版周期: 双月刊
  • 别名: IND MARKET MANAG;Ind. Mark. Manage.;INDUSTRIAL MARKETING MANAGEMENT
  • 国际标准连续出版物号/电子版 ISSN 0019-8501 / EISSN 1873-2062
  • 创刊时间: 1971年
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