Journal of Current Issues & Research in Advertising

美国

发文量 707

被引量 14,524

影响因子(2025版) 3.257

The Journal of Current Issues and Research in Advertising (JCIRA) is a refereed forum where current issues and research in advertising are vetted. The best of theoretical and applied data-driven works are welcomed. Also, literature reviews and conceptual papers that suggest agendas for future advertising research, thoughtfully examine the role of advertising in society, and debate current and enduring issues in advertising are encouraged. All papers published in JCIRA go through a rigorous, double anonymized, peer-reviewed process. Queries regarding the appropriateness of a topic and its fit with the scope of the journal may be sent to the editor by e-mail.

主办单位： TAYLOR & FRANCIS LTD
出版地区： OXFORD
出版周期：年3期
别名： J CURR ISS RES AD;J. Curr. Issues Res. Advert.;Journal of Current Issues & Research in Advertising (Routledge);Journal of Current Issues and Research in Advertising;当前广告中的问题与研究杂志（Routledge）;JOURNAL OF CURRENT ISSUES AND RESEARCH IN ADVERTISING

国际标准连续出版物号/电子版： ISSN 1064-1734 / EISSN 2164-7313
创刊时间： 1978年
曾用名： Current Issues and Research in Advertising (1900 - 1991)

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